Rudbeckia - Goldstrum

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  • Regular price $26.99


Fall 2023 Shipping Schedule: 3/1/2024

Rudbeckia is a pollinator magnet for your summer garden. Pollinators are a vital part of life on planet Earth since they pollinate most flowering plants for them to reproduce. Pollinators do this by transferring pollen from bloom to bloom. Pollinators have been in decline in recent years due to habitat loss and disease. Rudbeckia provides shelter and food for native pollinators to thrive and survive. It is suprisingly easy and lots of fun for you and your family to attract them to your garden to provide spectacular entertainment! Please help to sustain the pollinator populations by planting rudbeckia and other pollinator magnets.

About this Variety

Rudbeckia Goldstrum won the 1999 Perennial Plant of the Year Award. Plant in bold drifts in the perennial border, cottage garden or naturalized areas. Attracts butterflies and tolerates deer, drought, clay soil and air pollution. This is one tough plant!


  • Drought resistant
  • Beautiful, showy blooms
  • Grows well in containers, garden beds and borders
  • Excellent for cut flower arrangements
  • Easy to grow


Full Sun to Partial Shade


Late Summer


Grows 24-36" tall


Plant 14-18" apart, 1-2" deep

USDA Zones:

Grow as Perennial in zones 3-9. Grow as Annual elsewhere.

Growing Instructions

Plant Rudbeckia in the spring after all danger of frost has passed in a full sun to partially shaded location in moist but well draining soil. Soil preparation: The ideal soil is porous and drains well and yet still holds enough water for the roots. If your soil is heavy clay and drains slowly, or very sandy and does not hold water, add organic soil amendments (peat moss or ground bark). Spread a 3-4" layer of soil amendment, add fertilizer and incorporate together into the soil to a depth of 10". To plant: Dig a hole 1-2" deep in a sunny (at least 4 hours of direct sun), well drained location. Place the Rudbeckia in hole with roots pointed down and space 14-18" apart. Cover with soil and water. Mulch in extreme climates.

Care Tip

Deadhead spent flowers to encourage additional blooms.